While studying psychology and fine arts, I created content via Instagram to sell various skin and haircare products achieving over $10,000 revenue in one month. After graduating, I was determined to start a career that would adhere to both my analytical and creative tendencies, leading to a social media marketing internship at the film and television production company, Symbiotic Pictures. I immediately knew that this was the calling I had been longing for. About a month after the internship ended, I was attending a class at I.FLY Trapeze when I noticed that their social media had been inactive for years. Excited by the opportunity, I spoke to the owner and was managing socials by the end of the week. This small side quest quickly became my passion project and, before I knew it, we were the most followed circus school in the country! In less than one year our Instagram following skyrocketed to over 100,000 followers and we were featured in a Mr.Beast video which has racked up 323 million views!

While transforming the trapeze page, I embarked on creating user-generated content with a few brands such as StreetEasy and The Dave App. I also began a contract position as a Social Media & Influencer Specialist at Nestlé Health Science, working primarily with Nature's Bounty. During this time, we kicked off the brand's first-ever influencer partnership with Susan G. Komen, a cause-marketing campaign to raise money for breast cancer research and treatment. I ran this campaign from start-to-finish and due to its success we implemented a multi-year partnership with the organization. Upon the completion of my contract, I began working as the Social Media Coordinator at Event 360, managing all accounts for their largest client, Susan G. Komen. Ironically enough, my previous work with Nature's Bounty secured their sponsorship of the event whose social media I now fully manage - talk about full circle!

To date, I have fully managed three brands and have created content for an additional ten brands which has been utilized on TikTok, Instagram, Facebook, Twitter (X), Pinterest, Threads, and Amazon. I absolutely love what I do and look forward to working with you too.

​

- Samantha